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Founders

Sh. Ajit Singh Arora

Born in a lower middle-class family with meager means in the pre partition Punjab and having lost his father at a young age, he became self-reliant at an early age. After escaping near-death incidents during the partition of india, he settled in Nawanshahr, Punjab…

Sh. Om Parkash Arora

Was one of the elder sons of Ajit Singh Arora. He closely followed his father’s path and was deeply influenced by his teachings on life and work. At the very tender age of 16, he joined the business, entrusted to him by his father.

Under their exceptional leadership, ..

Managing Director

Mr. Shobhit Arora

Driven by a deep respect for his heritage, he is committed to building upon the foundation laid by his elders, with a clear vision to take the family legacy to even greater heights.

‘We remain true to the core values and principles, of our founders Sh. Ajit Singh Arora and Sh. Om Parkash Arora, instilled over six decades ago. We proudly uphold our heritage of delivering exceptional ..

Sh. Ajit Singh Arora

Born in a lower middle-class family with meager means in the pre partition Punjab and having lost his father at a young age, he became self-reliant at an early age. After escaping near-death incidents during the partition of India, he settled in Nawanshahr, Punjab where he started his career. Under his visionary leadership, our humble beginnings as a small trading shop transformed into a thriving manufacturing enterprise. Inspired by the teaching of the Bhagavad Gita and the Guru Granth Sahib, he led his life with compassion towards people, integrity and hard work. He believed in simple living and high thinking.

Sh. Om Parkash Arora

Was one of the elder sons of Ajit Singh Arora. He closely followed his father’s path and was deeply influenced by his teachings on life and work. At the very tender age of 16, he joined the business, entrusted to him by his father.

Under their exceptional leadership, our company experienced significant growth and expansion. We successfully established new manufacturing units and offices in Delhi and indore, extending our reach into neighbouring states. The strategic expansion enabled us to build a robust brand presence and diversify our product portfolio, driving business success and longevity. Under his guidance, we established ASOP foods private limited.

With a heart full of compassion, kindness, and a strong sense of social responsibility, he dedicated himself to giving back to the community. His charitable endeavours were countless, supporting various organizations, self-help groups, and individuals in need. Yet, he remained humble and low-key about his philanthropy, believing that ‘Charity needs humility, not publicity.

Mr. Shobhit Arora

Driven by a deep respect for his heritage, he is committed to building upon the foundation laid by his elders, with a clear vision to take the family legacy to even greater heights.

‘We remain true to the core values and principles, of our founders Sh. Ajit Singh Srora and Sh. Om Parkash Arora, instilled over six decades ago. We proudly uphold our heritage of delivering exceptional quality, hygienic food products and outstanding services. Our mission extends beyond business, as we strive to create opportunities that enrich our community and foster a culture of trust.I want to express my deepest gratitude to our valued customers and stakeholders for their unwavering support, love, and loyalty since our humble beginnings.’

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